Autocab pricing explained — Ghost, iGo, and what UK fleets pay in 2026

Autocab Dispatch prices per-vehicle, per-month, similar to iCabbi. Across operator-shared data, the per-vehicle rate sits between £20-£40/month depending on fleet size and contract length. Auto Cab Office (the Windows desktop client) often appears as a separate per-seat licence at £15-£25/month per dispatch operator workstation.

Setup fees range from £3,000 for 25-vehicle deployments to £30,000+ for enterprise multi-base. The per-vehicle rate has been more volatile than iCabbi's since the 2020 Uber acquisition, with operator-shared data showing a wider range across recent contracts.

iGo is Autocab's UK-wide booking network. Operators on Autocab can opt into the iGo network to receive bookings from sources outside their own brand — useful for filling fleet capacity, particularly in off-peak hours. iGo bookings come at a revenue-share cost: typically 10-18% of the booking fare goes to Autocab/iGo.

For fleets where iGo represents a material share of total volume, the revenue share compounds materially with the per-vehicle dispatch fee. A 50-vehicle fleet with 20% of volume coming through iGo at 15% rev-share is paying roughly 3% of total fleet revenue to iGo on top of the per-vehicle dispatch fees. Operators evaluating Autocab should explicitly model the iGo share against equivalent platforms.

Since the 2020 Uber acquisition, Autocab has been part of the Uber group. Operationally, this raises legitimate operator questions about routing booking metadata through a competitor's parent company. Some operators are entirely comfortable with the structure; others have explicitly cited the ownership as a reason for evaluation alternatives.

The product impact has been mixed. Autocab has shipped meaningful platform improvements since 2020 backed by Uber engineering resources, but the platform has also moved in directions some operators interpret as Uber-strategic rather than operator-led. Independent platforms like TaxiCloud, Cordic, and TaxiCaller compete partly on the independence dimension.

For a 50-vehicle fleet on Autocab with 4 dispatch workstations, year-one TCO from operator-shared data lands £20,000-£32,000 before iGo revenue share. That breaks down: £18,000-£24,000 per-vehicle dispatch (50 × £30-40/month × 12 months), £720-£1,200 Auto Cab Office (4 seats × £15-£25/month × 12 months), £3,000-£8,000 setup. iGo revenue share on top adds 1-3% of fleet revenue.

By comparison, TaxiCloud Pro Max at £349/month covers 100 drivers with no per-driver fee, no per-workstation fee, integrations included, and is independent of any aggregator network. Same 50-vehicle fleet runs at £4,188/year on TaxiCloud Pro Max — comparable cost reduction to the iCabbi comparison, with AI Copilot included.